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Mastering B2B Sales & Marketing

CPD Accredited ! Free Certification | FREE Retake Exam | Lifetime Access | No Hidden Fees

Online Training Academy

Summary

Price
£12 inc VAT
Study method
Online, On Demand What's this?
Duration
2.2 hours · Self-paced
Qualification
No formal qualification
CPD
10 CPD hours / points
CPD What's this?
Certificates
  • Digital certificate - Free
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students
2 students purchased this course

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Overview

Unlock the secrets to mastering B2B sales and marketing strategies, guiding you through a transformative journey. Delve into understanding the intricacies of the B2B buyer psyche, equipping you with unmatched insights. Craft a powerful B2B marketing strategy that resonates in the competitive landscape, fostering business growth. Align your sales and marketing efforts seamlessly, ensuring a harmonious and effective approach.

Key Features

This Mastering B2B Sales & Marketing Course Includes:

  • This B2B Sales & Marketing Course is CPD Certified
  • Free Certificate from Reed
  • CIQ Approved B2B Sales & Marketing Course
  • Developed by Specialist
  • Lifetime Access

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Curriculum

1
section
10
lectures
2h 11m
total

    • 1: Module 1: Introduction to B2B Sales and Marketing 13:38
    • 2: Module 2: Understanding the B2B Buyer 12:18
    • 3: Module 3: Creating a B2B Marketing Strategy 12:50
    • 4: Module 4: Sales and Marketing Alignment 13:31
    • 5: Module 5: Building a B2B Sales Team 14:06
    • 6: Module 6: B2B Lead Generation 14:25
    • 7: Module 7: B2B Sales Techniques 14:39
    • 8: Module 8: B2B Sales Management 13:25
    • 9: Module 9: Customer Relationship Management 11:00
    • 10: Module 10: Global B2B Sales and Marketing 11:08

Course media

Description

Build a dynamic B2B sales team, instilling the winning mindset for success. Conquer B2B lead generation techniques, harnessing the power of strategic outreach. Master the art of B2B sales techniques, propelling your success to new heights. Cultivate strong customer relationships through effective Customer Relationship Management strategies. Finally, explore the nuances of global B2B sales and marketing, expanding your reach and impact.

Course Curriculum

Mastering B2B Sales & Marketing Course:

  • Module 01: Introduction to B2B Sales and Marketing
  • Module 02: Understanding the B2B Buyer
  • Module 03: Creating a B2B Marketing Strategy
  • Module 04: Sales and Marketing Alignment
  • Module 05: Building a B2B Sales Team
  • Module 06: B2B Lead Generation
  • Module 07: B2B Sales Techniques
  • Module 08: B2B Sales Management
  • Module 09: Customer Relationship Management
  • Module 10: Global B2B Sales and Marketing

Learning Outcomes

Mastering B2B Sales & Marketing Course:

  • Craft compelling B2B marketing strategies for enhanced business growth.
  • Establish seamless alignment between sales and marketing functions.
  • Develop and lead a high-performing B2B sales team effectively.
  • Implement advanced B2B lead generation techniques for strategic outreach.
  • Master persuasive B2B sales techniques to secure impactful deals.
  • Navigate global B2B sales landscapes, expanding market reach strategically.

Who is this course for?

Mastering B2B Sales & Marketing Course:

  • Marketing professionals seeking B2B expertise.
  • Sales professionals aiming to excel in B2B environments.
  • Business owners looking to refine B2B marketing strategies.
  • Aspiring B2B sales leaders keen on team development.
  • Individuals aiming to enhance global B2B sales knowledge.

Career path

Mastering B2B Sales & Marketing Course:

  • B2B Sales Manager - £40K to 70K/year.
  • Marketing Strategist - £35K to 60K/year.
  • Sales Team Leader - £30K to 50K/year.
  • CRM Specialist - £35K to 55K/year.
  • Global Sales Coordinator - £40K to 65K/year.

Questions and answers

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Certificates

Digital certificate

Digital certificate - Included

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

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Legal information

This course is advertised on reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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